ESG

Brand Management

Enhancing Brand Value

Recognized as a Best Taiwan Global Brand for 14 consecutive years with a brand valued at US$593 million

Delta's brand emphasizes innovation and energy conservation and features a combination of product development and sustainability. As a provider of power electronics and energy management solutions faced with global climate and environmental changes, Delta continues to invest in R&D and technological innovation to provide more efficient and reliable energy-efficient solutions, and create sustainable low-carbon cities.

Delta announced 2010 as its “Brand Inauguration Year,” and applied innovation and a grander perspective to create an outstanding brand image, all while supporting more sustainable corporate development. Delta continues to adapt to the changing world by embracing diversity and actively implementing its brand slogan: “Smarter. Greener. Together.” “Smarter” represents Delta's core competencies in energy-saving technology and automation, and its continuous development of smart and efficient solutions. “Greener” represents Delta's corporate mission it has upheld since its founding. “Together” is Delta's business philosophy for establishing long-term partnerships with customers. Since 2011, Delta has been listed on Interbrand's brand valuation of the Best Taiwan Global Brands for 14 consecutive years with stable growth in brand value. Delta’s brand value in 2024 reached US$593 million, a significant growth of 9% compared to 2023.


  • Becoming an ESG Brand

    In response to global green energy developments, Delta has actively expanded its data center power supply and cooling solutions, industrial automation, building automation, EV powertrain systems and charging solutions, as well as renewable electricity based on its core technical capabilities in power management. Delta continues to develop innovative technologies to attain zero carbon targets and become an ESG brand, implementing energy conservation and carbon reduction in daily operations. In addition to improving product energy efficiency, promoting energy-saving solutions and green buildings, Delta is actively pursuing RE100 by 2030 and Net-Zero by 2050, aligning with relevant international initiatives and commitments.

  • Internal Brand Communication: Consolidating Employee Consensus

    Employees are Delta's most important assets and best brand spokespersons. Delta's Brand Management Division, Corporate Sustainability Development Department, and the Delta Electronics Foundation jointly planned the first “Brand x ESG Workshop” in Wujiang, China, in autumn 2024. Nearly 90 brand & marketing and ESG managers from various regions/business units participated, supporting Delta's ongoing transformation toward a solution business. The three-day event offered sessions on strategy, practical implementation, issue planning, and case sharing, aiming to strengthen external communication capabilities of brand marketing and ESG teams, as well as to encourage cross-unit collaboration. In addition, Delta's Brand Management and Human Resource Divisions work together to organize regular brand training courses on the development history of the Delta brand, brand positioning, and ESG sustainability actions. In doing so, Delta aims to instill its core values in the DNA of employees, jointly driving brand development and ushering in a new era.